Every charity that focuses on children’s welfare does their job according to their pre-set guidelines, based on their beliefs. It can be said that each of these charities has their own way of doing things. For Child's Play, improving the lives of children can be helped by providing them toys and allowing them to play games despite misfortunes or sickness.

Child's Play is the game industry charity established in 2003 that works together with the staff of different hospitals to generate fun among their children patients. They set up and grant gift wish lists that are often composed of toys, video games, books, and other stuff that are known to promote fun among kids. In order for the organization to fulfill these wishes, they encourage interested participants to send in their gifts in kind.

Child's Play also encourages cash donations to help them purchase game consoles, toys, books, and other related items that can bring smiles to children. As they say, laughter is the best medicine and for kids, playing is among the things that can best bring laughter.