Public policy changes society and, in turn, groups, families
and individuals. With this in mind, the National Breast Cancer Coalition
(NBCC) works toward the improvement of public policies regarding breast
cancer research including its diagnosis, treatment and management.
The non-profit organization is one of the leading grassroots
advocacy organizations in the industry. Its status is partly due to its active
participation in the communities where breast cancer patients and survivors as
well as their families are based. Founded in 1991, the coalition has members
from diverse cohorts including breast cancer support groups, women’s health
organizations, and information and service groups, among others.
Today, NBCC is known for its Breast Cancer Deadline 2020, an
ambitious call to action for researchers, policymakers, and breast cancer
advocates including patients and survivors, among other stakeholders, to
eradicate breast cancer by 1 January 2020. The organization is also well-known
for its strong support of evidence-based medicine, medical consumerism model,
and research into the environmental causes and prevention of the disease.
